How to Turn Bad Reviews Into New Customers

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Getting a bad review on a social network can seem like the end of the world, especially if the negative reviews gain traction in a community and draw comments from some of your more reliable customers.

Just because someone spoke negatively about your business, it doesn’t mean disaster. A complaining customer can easily be turned into a faithful customer and even a brand ambassador to expand the reach of your business.

Download this white paper to learn about:

  • How customers use reviews to make purchase decisions
  • Customer vs. critic reviews
  • How to rectify bad reviews
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SweetIQ is an industry leader in local search marketing, helping Fortune 500 brands convert online searches to in-store shoppers. Our platform provides local marketing analytics, intelligence, strategic recommendations, and automation to national brands across North America. Visit www.sweetiq.com for more details.

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