How to Turn Bad Reviews Into New Customers

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Getting a bad review on a social network can seem like the end of the world, especially if the negative reviews gain traction in a community and draw comments from some of your more reliable customers.

Just because someone spoke negatively about your business, it doesn’t mean disaster. A complaining customer can easily be turned into a faithful customer and even a brand ambassador to expand the reach of your business.

Download this white paper to learn about:

  • How customers use reviews to make purchase decisions
  • Customer vs. critic reviews
  • How to rectify bad reviews
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SweetIQ is the leading local marketing automation platform helping enterprise-grade brands with brick and mortar stores drive analytics and in-store foot traffic via online local search. Founded in 2010, SweetIQ has been powering local search marketing for major brands like FedEx, Bell Canada, Domino's Pizza, SportChek, General Motors, 1-800-Got-Junk and McDonald's by providing local analytics and marketing automation to monitor and improve the performance of their physical stores, across digital channels both online and mobile. Visit www.sweetiq.com for more detail.

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