MarTech Intelligence Report
Integration Platform as a Service (iPaaS): A Marketer's Guide

New report – First Edition

MarTech's latest publication of the "Integration Platform as a Service (iPaaS): A Marketer's Guide" examines the market for integration platform as a service and the considerations involved in implementation. The 52-page report reviews the growing market for iPaaS solutions, plus the latest trends, opportunities and challenges.

In this report you will learn:
  • Who the leading players are in iPaaS
  • What you should look for in an iPaaS solution
  • What trends are driving the adoption of iPaaS software
  • About the capabilities iPaaS solutions provide

Editorial Advisor:
Scott Brinker, VP, Platform Ecosystem, HubSpot; Editor,; and Program Chair, MarTech Conference

Karen Burka, Senior Research Consultant
Emily Fraser Voigt, Freelance Writer

Claire Schoen, Director, Marketing Services Content, Third Door Media

This report was prepared by conducting numerous in-depth interviews with leading vendors, industry experts and independent research. Interviews took place in December 2017.

Who should read this report:

  • Internet marketers and agencies doing their due diligence in selecting an iPaaS solution for large and enterprise level organizations
  • Analysts and vendors looking for current intelligence about this dynamic marketplace
  • Anyone who needs to be up to speed on the key players and major trends in the market for iPaaS software


Also included in the report are profiles of 16 integration platform as a service vendors, pricing charts, capabilities comparisons and recommended steps for evaluating and purchasing.

Vendors profiled in this report:

  • Azuqua
  • Bedrock Data
  • Celigo
  • Dell Boomi
  • IBM App Connect Professional
  • Informatica
  • Jitterbit
  • MuleSoft
  • Piesync
  • Scribe Software
  • Segment
  • SnapLogic
  • Workato
  • Zapier

This research report is sponsored by Azuqua and Segment.