The 5 Proven Secrets for Holiday Social Success
In 2013, holiday spending is projected to hit $640 billion, an 11% increase over 2012. The pressure is on for marketers to win over holiday buyers.
Savvy brand marketers are giving social media a bigger role in their holiday campaign strategies. After all, 97% of shoppers say they’re likely to turn to social media for advice before making a holiday purchase. Social media helps spread the word about seasonal offers, amplifies efforts in other channels, and drive those holiday sales.
This white paper includes 5 proven tactics to plan a successful social media strategy for the holiday season.
Offerpop is a super easy-to-use social marketing platform for Facebook and Twitter. Marketers across the globe use Offerpop’s Integrated Social Marketing platform to build active fan bases, discover popular and trending social content, and to collect actionable data from fans in realtime.
From small businesses to top brands like Amazon, Pepsi, and Walmart, marketers use Offerpop to drive success across key marketing channels—engaging and converting fans like never before. Offerpop is a Facebook® Preferred Marketing Developer, qualified by the PMD program in Apps.