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Marin Software interviewed top digital marketing managers around the world to discover the trends, opportunities, and challenges they face in 2017. Download the report to learn the current state of the industry, plus expert tips and recommendations for success.

Highlights include:

  • Marketers’ top priorities for 2017 
  • The ROI potential of different mobile strategies
  • The main reasons marketers miss out on revenue opportunities
  • How marketers can increase advertising performance by ~70%
  • The hottest marketing technologies industry leaders are looking to invest in next

Get your free copy of the report today.

Vital to driving mobile advertising success is the ability to leverage audience data across devices, then delivering a consistent experience to potential customers regardless of what device they’re using.

This paper will help you learn how to effectively identify your customers’ various devices, and then create campaigns for the mobile experience.

Download your copy of this informative guide to learn:

  • Understanding the role of mobile ad exchanges
  • How to leverage the popularity of mobile devices
  • 5 mobile advertising best practices, including: audience targeting, mobile creative optimization, and how to choose the right ad format


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Marin LogoSponsored by Marin Software

With more than $6 billion in annualized advertising spend, Marin Software (NYSE: MRIN) is the leading digital ad management platform in the world.  Offering an integrated platform for search, display, social, and mobile advertising, Marin helps the world’s best brands and agencies simplify their advertising workflow while dramatically increasing ad performance.  Powering advertising campaigns in more than 160 countries, Marin’s technology transforms data into insights and complexity into opportunity for hundreds of global advertisers and agencies. For more information about Marin’s solutions, please visit: www.marinsoftware.com

INSIGHTS FROM OVER 500 LEADING AGENCIES AND BRANDS