14 Critical Metrics Extracted From Phone Calls

cover imageDuring Q1 2014, LogMyCalls processed millions of call segments using their Conversation Analytics engine. These calls were from dozens of industries across North America. The analytics engine extracts data from calls like lead score, conversion rates, and missed opportunities.

Conversation Analytics extracts all of this data based on the words and phrases said by both the agent and caller on the phone call itself. This White Paper is a report of the 14 critical metrics LogMyCalls extracted from phone calls in Q1 2014.

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logoLogMyCalls helps agencies, publishers, and advertisers evaluate the quality of their pay per call traffic by analyzing what is spoken on a call. LogMyCalls goes beyond standard call analytics to provide conversation analytics. Analyzed call content is then used to score leads, measure conversion, promote calls with marketing automation, and optimize return on advertising spend. As advertisers demand higher quality phone leads and agencies seek to supply that demand, LogMyCalls is the tool businesses need to measure call quality and know, simply, the good calls from the bad calls. For more information, visit www.logmycalls.com

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