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A powerful growth marketing strategy involves selecting platforms to collect rich behavioral data and create better messaging for your multi-channel campaigns.

In this guide, Iterable has partnered with Segment to assist your decision-making when developing your growth marketing stack.

Here's what you'll learn in this whitepaper:

  • How to optimize your marketing campaigns across all channels
  • How to leverage customer data to understand down-funnel behavior

Learn how to make your marketing campaign execution more effective and efficient

Download this white paper to learn about the vital role marketing operations managers play in today’s organizations and the mission-critical technology they use for successful marketing campaign execution.

logoIterable empowers growth marketers to create world-class user engagement campaigns throughout the full lifecycle, and across all channels. Segment users, build workflows, automate touchpoints, and test strategies at scale without engineering support. www.iterable.com

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