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This original Dummies Book from Wiley explains in plain English, including how you can develop an effective DAM structure to manage your digital assets, how you can establish permissions about who can use the system while maintaining the system’s security, and how you can promote your system to achieve high user adoption.

Open the book and find:

  • How to assess your present needs
  • How to choose the right vendor for your needs
  • Best practices for taxonomy and applying metadata
  • Tips for setting up permissions in your DAM
  • How to launch your DAM project
  • Guidance on integrating people, processes and data

Learn how to make your marketing campaign execution more effective and efficient

Download this white paper to learn about the vital role marketing operations managers play in today’s organizations and the mission-critical technology they use for successful marketing campaign execution.

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logoBynder is the fastest way to professionally manage digital files. Its award-winning digital asset management (DAM) platform offers marketers a smart way to find and share creative files such as graphics, videos and documents. More than 250,000 brand managers, marketers and creatives from 450+ organizations like PUMA, innocent drinks and KLM Royal Dutch Airlines, use Bynder to organize company files; edit and approve projects in real time; auto-format and resize files; and make the right content available to others at the click of a button.

Founded in 2013 by CEO Chris Hall, Bynder is headquartered in Amsterdam with offices in Boston, London, Barcelona, Rotterdam and Dubai. For more information, visit www.bynder.com http://www.bynder.com or follow Bynder on Twitter @Bynder.