This essential media performance audit checklist is a tactical framework designed to help marketers evaluate spend, uncover inefficiencies and align strategy with business goals.
Whether you're vetting a new agency, managing in-house, or optimizing an existing partnership, this tool guides you through a six-step process — from setting a consistent data window to diagnosing market dynamics and building a brand-demand map.
Learn how to assess performance, ask the tough questions and defend budget decisions with clarity. Ideal for marketers seeking smarter media strategies, especially in volatile economic conditions where every dollar must work harder.
Inside you'll find:
Rise, a Quad agency, is a full-service, full-funnel media agency built on insights from precise, proprietary data. From top-of-funnel awareness to targeted digital posts or personalized physical mail, Rise is the agency for marketers who want the accountability of performance applied across every touchpoint, channel and objective.
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