Search advertising is the largest expense for most digital advertisers, yet many are uncertain they’re spending efficiently.
How can you tell if you are best leveraging the tools available to get to the right bid for each scenario?
This step-by-step guide from QuanticMind will help you quantify the amount of opportunity you have to improve your returns via five discrete analyses to run on your program:
- Step 1: Keyword Level Efficiency Analysis
- Step 2: Percentage of Keywords without Clicks Analysis
- Step 3: Location Efficiency Analysis
- Step 4: Hour of Day and Day of Week Efficiency Analysis
- Step 5: Device Efficiency Analysis
In short, it will help you determine how much money you’re wasting on Google Ads.
Vital to driving mobile advertising success is the ability to leverage audience data across devices, then delivering a consistent experience to potential customers regardless of what device they’re using.
This paper will help you learn how to effectively identify your customers’ various devices, and then create campaigns for the mobile experience.
Download your copy of this informative guide to learn:
- Understanding the role of mobile ad exchanges
- How to leverage the popularity of mobile devices
- 5 mobile advertising best practices, including: audience targeting, mobile creative optimization, and how to choose the right ad format
A Practical Guide to Eliminate Wasted Spend and Maximize ROAS on Google Ads in 5 Simple Steps
QuanticMind is the pioneer of predictive advertising management software for paid search. By reinventing ad management point solutions through machine learning, distributed cloud computing, and in-memory processing, QuanticMind delivers the most intelligent, scalable, and fastest platform for maximizing advertising performance for enterprises.
