Your customers and prospects are investing their time, budgets, and resources in technology solutions to help achieve personalization at scale. MarTech as an industry has grown to meet this challenge, and created products and solutions which promise to connect clients with their audience and deliver actionable business insights. MarTech companies cannot deliver on these promises without providing comprehensive contact intelligence in tandem with their solutions.
This white paper from Pipl explains how Contact Intelligence helps marketers circumvent the noise and deliver highly personalized outreach that resonates with audiences.
Vital to driving mobile advertising success is the ability to leverage audience data across devices, then delivering a consistent experience to potential customers regardless of what device they’re using.
This paper will help you learn how to effectively identify your customers’ various devices, and then create campaigns for the mobile experience.
Download your copy of this informative guide to learn:
- Understanding the role of mobile ad exchanges
- How to leverage the popularity of mobile devices
- 5 mobile advertising best practices, including: audience targeting, mobile creative optimization, and how to choose the right ad format
Pipl is the world’s largest people search engine, and the best place to find the real person behind the online identity. Pipl’s proprietary identity matching technology is leveraged for everything from data modeling and analytics to identity verification and contacts enrichment. www.pipl.com
