Vital to driving mobile advertising success is the ability to leverage audience data across devices, then delivering a consistent experience to potential customers regardless of what device they’re using.
This paper will help you learn how to effectively identify your customers’ various devices, and then create campaigns for the mobile experience.
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Maropost is a cloud-based revenue optimization suite that gives companies the ability to increase multi-channel customer engagement to maximize revenue. Through integrated marketing and sales automation, Maropost provides essential tools, strategic guidance and support needed to create more personalized customer experiences through a 360-degree business view – from marketing automation to CRM, commerce, and customer support. www.maropost.com