Google Analytics 4 represents the most significant update to Google Analytics in over a decade. With an entirely new data model and reporting structure, GA-4 aims to provide enhanced accuracy, more granular insights, and better cross-platform tracking.

This new whitepaper from MoreVisibility walks through the key changes in GA-4 and how they can benefit your business. Learn about the new event-based data collection, simplified account structure, revamped UI, evolved metrics, and more.

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MoreVisibility is a trailblazing digital agency that has been shaping the online landscape for marketers since 1999. We partner with SMBs and Fortune 500 companies to craft smart, scalable strategies across SEO,SEM, Paid Media, Content Strategy and Analytics. We don’t just keep pace with change—we help define it. Whether it's navigating the evolving world of search or the impact of Generative AI, we’re committed to guiding brands with clarity, creativity, and performance-driven results. Learn more at http://www.MoreVisibility.com.



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