MarTech Intelligence Report


MarTech's publication of "Email Marketing Platforms: A Marketer's Guide" examines the market for Email Marketing Platforms and the considerations involved in implementation. The 51-page report reviews the growing market, plus the latest trends, opportunities and challenges.

In this report you will learn:
  • Who the leading players are in Email Marketing Platforms
  • What you should look for
  • What trends are driving adoption
  • The capabilities Email Marketing Platforms provide

Editorial Advisor:
Kim Davis, Editorial Director, MarTech, Third Door Media

Writer, Researcher and Editor
Pamela Parker, Research Director, Content Studio, Third Door Media

The report was prepared by conducting in-depth interviews with leading vendors and industry experts in the first quarter of 2022. This inquiry, in addition to third-party research, form the basis for this report.

Who should read this report:

  • Internet marketers and agencies doing their due diligence in selecting a Email Marketing Platforms for large and enterprise level organizations
  • Analysts and vendors looking for current intelligence about this dynamic marketplace
  • Anyone who needs to be up to speed on the key players and major trends in this market


Email Marketing Platforms: A Marketer's Guide

First Edition


Also included in the report are profiles of 9 Email Marketing Platform vendors, pricing information, capabilities comparisons and recommended steps for evaluating and purchasing.

Vendors profiled in this report:

  • ActiveCampaign
  • Adobe
  • Campaign Monitor
  • Cheetah Digital
  • Constant Contact
  • Cordial
  • Salesforce
  • Validity
  • Zeta Global

This research report is sponsored by Zeta Global, Salesforce and Cordial.