MarTech Intelligence Report
MarTech's publication of "Marketing Work Management Platforms: A Marketer’s Guide" examines the market for marketing work management platforms and the considerations involved in implementation. The 32-page report reviews the growing market, plus the latest trends, opportunities and challenges.
In this report you will learn:
- Who the leading players are in marketing work management platforms.
- What you should look for.
- What trends are driving adoption.
- The capabilities marketing work management platforms provide and how vendors are incorporating AI- and ML-driven functionality.
Editorial Adviser:
Kim Davis, Editor-at-Large, MarTech, Third Door Media
Kim Davis, Editor-at-Large, MarTech, Third Door Media
Research, Writing and Editing:
Pamela Parker, Research Director, Content Studio, Third Door Media
Pamela Parker, Research Director, Content Studio, Third Door Media
Research:
Allison Lofaro, Director of Event and Client Success, Third Door Media
Karen DeWeese, VP of Event and Client Success, Third Door Media
This report was prepared by analyzing third-party research and conducting in-depth interviews with leading vendors and industry experts in the first quarter of 2025.
Who should read this report:
- Internet marketers and agencies doing their due diligence in selecting a marketing work management platform.
- Analysts and vendors looking for current intelligence about this dynamic marketplace.
- Anyone who needs to be up to speed on the key players and major trends in this market.
Thank you for your interest in this MarTech report.
Marketing Work Management Platforms: A Marketer’s Guide
Also included in the report are profiles of 7 marketing work management platform vendors, pricing information, capabilities comparisons and recommended steps for evaluating and purchasing.
Vendors profiled in this report:
- Adobe
- Airtable
- Asana
- Screendragon
- Smartsheet
- Teamwork.com
- Wrike, Inc
This research report is sponsored by .
