MarTech Intelligence Report

MarTech's publication of the "Enterprise Digital Asset Management Platforms: A Marketer's Guide" examines the market for digital asset management platforms and the considerations involved in implementation. The 58-page report reviews the growing market for digital asset management platforms (DAMs), plus the latest trends, opportunities and challenges.

In this report you will learn:
  • Who the leading players are in digital asset management.
  • What you should look for in a digital asset management solution.
  • What trends are driving the adoption of DAMs.
  • About the capabilities digital asset management platforms provide.
  • How the development of AI is influencing the functionality available in digital asset management platforms.

Editorial Adviser:
Kim Davis, Editor-at-Large, MarTech, Third Door Media

Research, Writing and Editing:
Pamela Parker, Research Director, Content Studio, Third Door Media

Research:
Allison Lofaro, Director of Event and Client Success, Third Door Media
Karen DeWeese, VP of Event and Client Success, Third Door Media

MarTech conducted numerous in-depth interviews with leading vendors and industry experts in the first quarter of 2024. These interviews, in addition to third-party research and input from category-expert advisors, form the basis for this report.

Who should read this report:

  • Internet marketers and agencies doing their due diligence in selecting a digital asset management platform for large and enterprise level organizations
  • Analysts and vendors looking for current intelligence about this dynamic marketplace
  • Anyone who needs to be up to speed on the key players and major trends in the market for digital asset management solutions
Thank you for your interest in this MarTech research report.


Enterprise Digital Asset Management Platforms: A Marketer's Guide



Also included in the report are profiles of 13 digital asset management platform vendors, capabilities comparisons and recommended steps for evaluating and purchasing.

Vendors profiled in this report:

  • Acquia
  • Adobe
  • Aprimo
  • Brandfolder by Smartsheet
  • Bynder
  • Canto
  • Celum
  • Cloudinary
  • Frontify
  • MediaBeacon (Esko)
  • Pattern PXM
  • PhotoShelter
  • QBank

This research report is sponsored by Bynder.