MarTech Intelligence Report

Enterprise Identity Resolution Platforms:

A Marketer's Guide

New report – Fifth Edition

MarTech's publication of the "Enterprise Identity Resolution Platforms: A Marketer's Guide" examines the market for identity resolution platforms and the considerations for implementation. The 55-page report reviews the growing market for identity resolution platforms, plus the latest trends, opportunities and challenges.

In this report you will learn:
  • Who the leading players are in enterprise identity resolution platforms.
  • What you should look for in an identity resolution solution.
  • What trends are driving the adoption.
  • About the capabilities identity resolution solutions provide.

Editorial Advisor:
Kim Davis, Editorial Director of MarTech

Research, writing and editing:
Pamela Parker, Research Director, Content Studio, Third Door Media


Third Door Media conducted in-depth interviews with leading vendors and industry experts in the first quarter of 2023. These, in addition to third-party research, form the basis for this report.

Who should read this report:

  • Internet marketers and agencies doing their due diligence in selecting an Identity Resolution platform for large and enterprise level organizations.
  • Analysts and vendors looking for current intelligence about this dynamic marketplace.
  • Anyone who needs to be up to speed on the key players and major trends in the market for Identity Resolution solutions.

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Also included in the report are profiles of 14 identity resoluton platform vendors, pricing information, capabilities comparisons and recommended steps for evaluating and purchasing.

Vendors profiled in this report:

  • Acxiom
  • Adstra
  • Amperity
  • Experian
  • FullContact
  • LiveRamp
  • Merkle
  • Near
  • Stirista
  • TransUnion
  • Treasure Data
  • Vericast
  • Verisk
  • Zeta Global

This research report is sponsored by LiveRamp, Acxiom and TransUnion.