Enterprise Customer Data Platforms: A Marketer’s Guide

MarTech Intelligence Report
Customer Data Platforms: A Marketer’s Guide

New report – Third Edition

MarTech Today's publication of the "Customer Data Platforms: A Marketer’s Guide " examines the market for customer data platforms and the considerations involved in implementation. The 74-page report reviews the growing market for customer data platforms solutions, plus the latest trends, opportunities and challenges.

In this report you will learn:

Who the leading players are in customer data platforms
What you should look for in a customer data platform
What trends are driving the adoption of customer data platforms
About the capabilities customer data platform solutions provide

Editorial Advisors:
David Raab, Founder, CDP Institute
Craig Howard , Chief Solutions Architect, Merkle

Author, Editor and Researcher:
Pamela Parker, Research Director, Content Studio, Third Door Media

This report was prepared by conducting numerous in-depth interviews with leading vendors, industry experts and independent research. Interviews took place in May and June 2020.

Who should read this report:

Internet marketers and agencies doing their due diligence in selecting a customer data platform for large and enterprise level organizations
Analysts and vendors looking for current intelligence about this dynamic marketplace
Anyone who needs to be up to speed on the key players and major trends in the market for customer data platforms

First Name:

Last Name:

Email Address:

Company Name:

Company Annual Revenue:

Country:

Are you evaluating customer data platforms:

Number of Employees:

Organization Type:

Job Function:

Phone Number:

Industry:

State:

Postal Code:

I agree to be contacted by Third Door Media and its brands (MarTech Conference, Search Marketing Expo, Digital Marketing Depot, and MarTech Today) and I agree to its terms and privacy policy.

Yes, I want to receive communications from Digital Marketing Depot and other Third Door Media brands by email.

I give permission for my information to be shared with Arm Treasure Data and I agree to be contacted by Arm Treasure Data

I give permission for my information to be shared with BlueVenn and I agree to be contacted by BlueVenn

Yes, I want to receive Tealium communications by email

Yes, I want to receive Arm Treasure Data communications by email

Yes, I want to receive BlueConic communications by email

header

Also included in the report are profiles of 23 CDP vendors, pricing charts, capabilities comparisons and recommended steps for evaluating and purchasing.

Vendors profiled in this report:

Acquia
ActionIQ
Adobe Real-time CDP
Amperity
Ascent360
BlueConic
BlueVenn
Ensighten
Exponea
Lattice Engines
Lytics
Manthan Software
mParticle
NGDATA
Optimove
QuickPivot
Redpoint Global
Segment
SessionM
Tealium
Treasure Data
Velocidi
Zylotech

This research report is sponsored by Tealium, Blueconic, Treasure Data, and BlueVenn.

An important note about our sponsors