B2B Marketing Automation Platforms: A Marketer's Guide

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MarTech's latest publication of the "Marketing Automation Platforms: A Marketer’s Guide" examines the market for marketing automation platforms and the considerations involved in implementation. This comprehensive report reviews the growing market for marketing automation platforms, plus the latest trends, opportunities and challenges.

In this report you will learn:
  • What factors are driving marketing automation platform use.
  • What capabilities marketing automation platforms provide.
  • Who the leading players are in marketing automation platforms.
  • How to evaluate which platform is best for your business

Also included in the report are profiles of 11 leading marketing automation platforms vendors, capabilities comparisons and recommended steps for evaluating and purchasing.

This report is sponsored by Salesforce

This research report is sponsored by Conductor and Linkdex

This research report is sponsored by Salesforce