MarTech Today’s publication of the " Local Marketing Solutions for Multi-Location Businesses: A Marketer’s Guide" examines the market for local marketing tools and the considerations involved in implementation.

The 61-page report reviews the growing market for local marketing solutions, plus the latest trends, opportunities and challenges for brands marketing locally.

In this report you will learn: 

  • How the local advertising landscape is evolving
  • The 5 critical elements for local marketing success
  • What you should look for in a local marketing solution

Included in the report are profiles of 17 leading local marketing solution vendors, pricing information, capabilities comparisons and recommended steps for evaluating and purchasing.

Vital to driving mobile advertising success is the ability to leverage audience data across devices, then delivering a consistent experience to potential customers regardless of what device they’re using.

This paper will help you learn how to effectively identify your customers’ various devices, and then create campaigns for the mobile experience.

Download your copy of this informative guide to learn:

  • Understanding the role of mobile ad exchanges
  • How to leverage the popularity of mobile devices
  • 5 mobile advertising best practices, including: audience targeting, mobile creative optimization, and how to choose the right ad format

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This research report is sponsored by Soci and BrandMuscle.