Embracing Ethical AI

You’ve probably come across the term “ethical AI” in different contexts and conversations. It’s an admirable concept, but what does it really mean?

There’s a growing spotlight on the inequity that’s inherent in how AI is applied. With 91% of businesses investing in AI moving forward, now is the right time to learn how and why your approach matters.

In this ebook, you will get a concrete understanding of ethical AI and see where it fits into your organization, from the CEO to the CEqO.

Download the Ebook


Merkle, a dentsu company, is a leading data-driven customer experience management (CXM) company that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The company’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive hyper-personalized marketing strategies. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkle.com.

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