It’s well known that user-friendly site search is a crucial component of a positive digital experience and can directly impact conversion rates. After all, search is the voice of the customer. However, many companies aren’t thinking about the additional benefits that site search can have on improving the overall customer experience.
Search analytics — analysis of queries, or words and phrases entered into a search box — provide insights into buying habits. This, in turn, helps you craft your SEO, PPC, and other online marketing strategies.
Coveo for Adobe provides self-learning, AI-powered search, personalization and recommendations for your Adobe Experience Manager-powered website. And maximizing your Coveo for Adobe instance doesn’t require a complex implementation. Read this eBook to learn more.
Coveo uses intelligent search and AI technologies to personalize every digital experience for customers, partners, dealers, and employees. Coveo combines unified content, unified interactions, behavioral data and machine learning to deliver relevant information and recommendations across every business interaction, making websites, ecommerce, contact centers and intranets efficient, effortless and content-rich. Coveo partners with the world’s largest enterprise technology players and has more than 1,500 activations in mid-to-large sized global organizations across multiple industries. www.coveo.com