While many industry experts consider influencer marketing the next natural evolution from traditional outreach and link-building strategies, influencer marketing is actually closely related to word-of-mouth promotions.

This white paper from CopyPress explores:

  • What influencer marketing is
  • Knowing your three types of influencers
  • Choosing the right size of influencers
  • Step-by-step approach to gauging influencers
  • When to drop an influencer

Vital to driving mobile advertising success is the ability to leverage audience data across devices, then delivering a consistent experience to potential customers regardless of what device they’re using.

This paper will help you learn how to effectively identify your customers’ various devices, and then create campaigns for the mobile experience.

Download your copy of this informative guide to learn:

  • Understanding the role of mobile ad exchanges
  • How to leverage the popularity of mobile devices
  • 5 mobile advertising best practices, including: audience targeting, mobile creative optimization, and how to choose the right ad format

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logoCreating things is our passion at CopyPress. Since 2009, we’ve fed that passion by building software, products, and services that help creatives and advertisers do the same. We built a Community where writers, designers, and developers can create their own micro-businesses centered around their passion. Then we designed ways for these creatives to connect with advertisers in order to create campaigns centered on beautiful, compelling content. Our ability to connect our large community of trained creatives with clients ranging from start-ups and small business to international corporations and Fortune 500 companies lets us continue to do what we love: build tools that enable both creatives and advertisers to scale, promote, and most importantly, create. www.copypress.com