Marketing leaders are trying to figure out what to do. They must decide how to respond to this unprecedented situation, how to make the right budget cuts, how to best help customers in this time of crisis.

In this revealing survey of hundreds of executives and senior marketers, trends emerge: 65% of marketers anticipate a decrease to their annual marketing budget and 86% of marketers predict that their marketing goals will be harder to reach.

What should your business do? Download the insights today.

Vital to driving mobile advertising success is the ability to leverage audience data across devices, then delivering a consistent experience to potential customers regardless of what device they’re using.

This paper will help you learn how to effectively identify your customers’ various devices, and then create campaigns for the mobile experience.

Download your copy of this informative guide to learn:

  • Understanding the role of mobile ad exchanges
  • How to leverage the popularity of mobile devices
  • 5 mobile advertising best practices, including: audience targeting, mobile creative optimization, and how to choose the right ad format

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Conductor is a global software company with a passion for helping companies realize the full potential of their website. Leading brands use Conductor’s Website Optimization & Intelligence platform to deliver digital experiences that get found organically in search and drive value. Its platform provides actionable SEO, content, and technical website intelligence paired with real-time website monitoring to accelerate—and protect—digital growth. Learn how Conductor can transform any website into a growth engine at conductor.com.