- Marketing Operations is the number two skill reported by top marketing executives; only marketing strategy rated more highly
- The top desired market improvement in 2021 is better integration of the technology stack
- Nearly two-thirds (65%) of CMOs report that they struggle to simplify operations data into meaningful insights
BrandMaker is the leading SaaS provider of effective and scalable marketing operations (marketing ops) management solutions. BrandMaker tames the complexity of multinational marketing campaigns, budgets and team workflows, enabling companies to work across borders, cultures, and silos for efficiency and value. For more information, please visit www.brandmaker.com.