More than 30% of site visitors use the internal site search bar to find the products they’re looking for. However, most merchants’ site search tools fail to deliver relevant, meaningful results. A good site search experience incorporates autocomplete, relevant recommendations, faceted navigation, and more to boost conversions and average order value.

Learn how to use your website’s site search data to better understand your customers, their needs, their intent, and how to properly leverage site search to help customers find what they’re searching for.