The 2019 State of Local Marketing Report reveals the success formula that is enabling some local businesses partners to achieve 2x the level of growth that most local businesses achieve.

Learn about best practices and the associated competencies that are differentiating those who are more successful with local and channel marketing. Each report section is geared towards helping corporate marketers and their local channel partners make decisions to assess and improve their local marketing capabilities.

Table of Contents:
  • The BrandMuscle Local Marketing Maturity Matrix™
  • Support Dimension: Education + Support Quality
  • Commitment Dimension: Corporate + Participant
  • Program Dimension: Tactic Variety + Integration + Digital + Social
  • Business Focus Dimension: Investment + Alignment + ROI Measurement
  • Digital
  • Content Dimension: Quality + Relevance
  • Administration Dimension: Tools + Processes & Policies

Vital to driving mobile advertising success is the ability to leverage audience data across devices, then delivering a consistent experience to potential customers regardless of what device they’re using.

This paper will help you learn how to effectively identify your customers’ various devices, and then create campaigns for the mobile experience.

Download your copy of this informative guide to learn:

  • Understanding the role of mobile ad exchanges
  • How to leverage the popularity of mobile devices
  • 5 mobile advertising best practices, including: audience targeting, mobile creative optimization, and how to choose the right ad format

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logoBrandMuscle is the leader in integrated local and channel marketing, empowering over 300 of the world’s top brands to scale their marketing programs and accelerate revenue growth. Unleash the power of local marketing at scale with an all-in-one platform for brand management and fund management, with partner-level execution and analytics.