The ongoing Apple iOS 14 updates that began rolling out in 2020 include a variety of changes related to data privacy. The intention of these changes is to provide users with transparency on what data apps are tracking on their devices and how it’s being used, giving people more control over their personal information online.

Download this white paper from Adtaxi to learn specifics on Apple’s updates and what they mean for your business, notable impacts to Facebook attribution, and ways to diversify your media mix to continue driving results in a cookieless future.


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Adtaxi is a client-centric digital organization that brings passion, precision, and sophistication to digital marketing. Leveraging the belief that people matter as much as technology, we help advertisers solve complex marketing challenges with custom, performance-driven solutions.

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