Marketer's have an increasingly powerful role to play in business as they are expected to report on how their activities drive actual sales. But getting this data is not always easy. The only way to calculate true ROI is to understand how ads drive actual down-funnel conversions like trials, demos, and sales.

The How to Optimize Your Ad Strategy for Revenue eBook from AdStage tackles the questions marketers are faced with on a daily basis and provides solutions that you can start implementing immediately to hit short term goals as well as best practices that will help you achieve strategic goals.

Vital to driving mobile advertising success is the ability to leverage audience data across devices, then delivering a consistent experience to potential customers regardless of what device they’re using.

This paper will help you learn how to effectively identify your customers’ various devices, and then create campaigns for the mobile experience.

Download your copy of this informative guide to learn:

  • Understanding the role of mobile ad exchanges
  • How to leverage the popularity of mobile devices
  • 5 mobile advertising best practices, including: audience targeting, mobile creative optimization, and how to choose the right ad format

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If you are interested in learning more about how AdStage technology can help your organization drive higher results for you paid marketing efforts, contact us at [email protected]m or visit us at AdStage.io.