Vital to driving mobile advertising success is the ability to leverage audience data across devices, then delivering a consistent experience to potential customers regardless of what device they’re using.
This paper will help you learn how to effectively identify your customers’ various devices, and then create campaigns for the mobile experience.
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AppsFlyer is the global leader in mobile attribution and marketing analytics. AppsFlyer helps data-driven marketers, agencies and developers improve the success and value of marketing campaigns on mobile and beyond, by using unique insights into the relationships between various customer activities across the mobile and digital ecosystem.