Marketing Automation Platforms: A Marketer’s Guide

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Marketing Automation Platforms: A Marketer’s Guide is the source for the latest trends, opportunities and challenges facing the market for marketing automation tools.


Vendors profiled in this report:  
  • Acoustic
  • Acquia
  • ActiveCampaign
  • Act-On
  • Adobe Marketo Engage
  • Bloomreach
  • Constant Contact
  • Marigold
  • Oracle Marketing
  • Salesforce Marketing Cloud Account Engagement
  • SugarCRM

This 44-page report includes:

  • Profiles of 11 leading vendors
  • Capabilities
  • Comparisons
  • Recommended steps for evaluating

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This research report is sponsored by Conductor and Linkdex

This research report is sponsored by Salesforce and Act-On

Editorial Adviser:
Kim Davis, Editor at Large, MarTech, Third Door Media

Writer, Editor and Analyst:
Pamela Parker, Research Director, Third Door Media

 
This report was prepared by conducting in-depth interviews with leading vendors and industry experts in the fourth quarter of 2023. These, in addition to third-party research, form the basis for this report.